Tag: media alert

Edward Tse and his book, China’s Disruptors, published by Portfolio  on July 14, had a great week of media, with coverage by CNBC: Closing Bell, Bloomberg Radio, and WNYC Radio. China’s Disruptors begins in September, 2014 when Chinese e-commerce giant Alibaba raised $25 billion in the world’s biggest-ever initial public offering.  Since then, millions of investors and managers worldwide have pondered a fundamental question: What’s really going on with the new wave of China’s disruptors?
If you’ve ever wondered how the French stay impossibly chic, The French Beauty Solution  gives you all of the tips and tricks to feel good while looking good. Mathilde Thomas, cofounder of the international beauty company Caudalíe, shares the simple, natural, time-tested beauty secrets that she learned while growing up in France. Any woman can use her tips to look younger, healthier, and more radiant without harsh products or drastic procedures. The media is just as obsessed with Mathilde’ s new book as they are with the Caudalíe products, and The French Beauty Solution  is being covered widely. For just a sampling, check out the coverage in The Los Angeles Times, VanityFair.com, Allure.com, Style.com,Time.com, New York Observer, StyleCaster, and Yahoo!. To get a gorgeous glimpse into everyone around the world reading The French Beauty Solution and using the tips they’ve learned, view the photos on Instagram, and the many tweets on Twitter.
Queen of the coloring book and #1 New York Times bestselling author Johanna Basford revealed the cover for her upcoming new book, Lost Ocean (Penguin Books, 10/27), Tuesday on Instagram and Facebook. Both posts quickly received thousands of likes and hundreds of comments and shares. Facebook published Penguin’s announcement to their “Books on Facebook” page. Penguin marketing posted the same announcement to Penguin’s social media channels, using #LostOcean, and reached an estimated 295k Twitter accounts, and 526k total impressions. The online buzz from the cover reveal drove Lost Ocean up to the 101st ranking on Amazon by Wednesday morning. A free page fromLost Ocean  is available to download on Basford’s website. To get a sneak peek of the inky underwater adventure, click here.
Avery celebrates a terrific on-sale week to kick off a several-week tour for Jessica Fechtor, author of the incredibly moving Stir: My Broken Brain and the Meals That Brought Me Home. Jessica was just 28 years old when a blood vessel in her brain burst while she was exercising on a treadmill. She describes what happened in her new book that’s two parts memoir and one part cookbook. When thinking about how to tell her story of this traumatic brain injury, Jessica couldn’t fathom telling her story of trauma without talking about food. The media is eating this book up (pun intended), with terrific coverage in the New York Post, Village Voice, Orangette, Bustle, Tablet, San Jose Mercury News, Food52, as well as WBUR Radio Boston, WNPR’s Colin McEnroe Show, WNYC’s Leonard Lopate, and much more. Jessica also had a packed house for her launch event at Brooklyn’s BookCourt Wednesday night, where she discussed the book with Wall Street Journal reporter Bari Weiss, while guests snacked on treats from the book. Jessica is traveling with her baked goods for great events to come over the next few weeks, hitting Boston, Columbus, Cleveland, Seattle (in conversation with Molly Wizenberg), and San Francisco.  
As Tom Clancy Under Fire (Putnam) debuts on three The New York Times bestseller lists, this week Grant Blackwood hit the road with two fantastic events in Texas at Murder by the Book in Houston and Randolph Air Force Base outside of San Antonio. The buzz for the newest entry in Tom Clancy’s #1 bestselling series also continued this week, with an interview for Military Press, which also ran on Crimespree Magazine and Blackfive.net and raves that Blackwood “continue[s] the intense, thrilling, and realistic plots that Tom Clancy was known for…riveting and gripping.” This weekend, reviews will run in the Providence Journal(Sunday, 6/28) and on PublishersWeekly.com, with coverage still to come from BooklistKirkus, and CrimeFiction.FM.
On June 10, 2015, Saul Bellow would have turned 100. In celebration of the writer and his work, Viking and Penguin Books, whose history with Bellow goes back more than 65 years, is hosting a Bellow Centennial Slam at Housing Works Bookstore and Café (126 Crosby Street ) on Wednesday (6/10), a reception from 7:00 to 7:30 pm reception and the main program, 7:30 – 8:30 pm. Writers and editors will honor him by reading from his works and sharing stories, memories, and inspiration about the man himself. Penguin Books also turns 80 this year and is thrilled to kick off this banner year by paying homage to one of the twentieth century’s greatest writers. Participating in the event are: Adam Kirsch, Deborah Treisman, A.M. Homes, Colum McCann, Jonathan Santlofer, and Penguin’s own Beena Kamlani. There will be a special musical performance by students from Julliard and books for sale from Greenlight Bookstore. To commemorate the Bellow centennial, Viking and Penguin Classics published several outstanding books. There Is Simply Too Much To Think About: Collected Nonfiction features Bellow’s essays, reviews, interviews, and more. It was edited by Benjamin Taylor, who also edited Saul Bellow Letters. Penguin Classics published Ravelstein as an iconic black spine edition for the first time, with an introduction by Gary Shteyngart. In addition, Herzog is now available as a gorgeous Penguin Classics Deluxe, with an introduction by Philip Roth.  
Saturday afternoon at BookCon, Nick Offerman, John Hodgman, and surprise guest Paul Rudd, took the stage in front of a sold-out crowd to sing the praises (literally) of Offerman’s new Dutton book, Gumption: Relighting the Torch of Freedom with America’s Gutsiest Troublemakers. Bookcon_Offerman1Sitting on a wooden stump in front of more than 2,000 fans, Offerman opened the event with a song written for his wife, Megan Mullally, and, as Nerdist.com declared, “the only way to start a BookCon panel from now until forever will be taking the stage with a guitar and singing songs that are both charming and dirty about your wife.” On stage, Offerman discussed his mustache-free face, celebrated his bromances with Rudd and Hodgman, and shared anecdotes about interviewing the Great Americans that inspire him, including Yoko Ono, Conan, and George Saunders. At the Interactive stage in the Penguin Random House booth, fans had lots of fun and proved they too had gumption by posing for photos with a giant Nick Offerman standee modeled after the book jacket. Dutton Publicity Director Amanda Walker is pictured posing.
May 26 marked the release of Among Heroes: A U.S. Navy SEAL’s True Story of Friendship, Heroism, and the Ultimate Sacrifice  (New American Library Hardcover) by New York Times bestselling author Brandon Webb, with John David Mann. Among Heroes spotlights eight of Brandon’s Navy SEAL brothers-in-arms who gave the ultimate sacrifice in serving the country.  Brandon kicked off the media tour for the book with a poignant segment on NBC’s Today Show on Memorial Day as well as several interviews on NewsmaxTV. Brandon followed those up with interviews on MSNBC’s Morning Joe, Fox News Radio’s  Kilmeade and Friends, and several shows on Sirius-XM Radio.  Men’s Journal featured Brandon in a profile in their June issue and MensJournal.com raved about the book calling it “a fascinating, moving insider account of SEALs’ private lives—their backgrounds, off-duty passions, and the families who loved them.”Among Heroes was also included in the “New and Notable” section ofUSA Today as well as featured in “Required Reading” in the New York Post.  Brandon began his book tour forAmong Heroes at B&N in Tribeca on May 27 to a sold-out crowd and had similar stellar events at Warwick’s in La Jolla, CA; Powell’s in Portland, OR; and Barnes & Noble in Dallas, TX.
The gluten-free trend isn’t dissipating anytime soon, given the media reaction to Stephen Yafa’s , Grain of Truth: A Real Case For and Against Wheat and Gluten, which dives headfirst into the often contentious world of nutritional fact and myth and went on sale from Avery on May 12.  Fox Health did a great article on fad diets featuring the book, and Salon will be publishing an excerpt next week. Time Magazine will be featuring a review – both online and in print. With over 45 local and national radio interviews booked and events in the author’s hometown in the Bay Area confirmed, as well as in Napa Valley, and Washington, DC – both events featuring tastings and local baker visits – we look forward to Grain of Truth whetting the appetites of many readers across the country.
A new book by Chelsea Clinton, It's Your World: Get Informed, Get Inspired & Get Going, for young readers ages 10 to 14, is scheduled for publication in the U.S. by Philomel on September 15.Ms. Clinton breaks down some of the world’s biggest challenges and shares inspiring stories of young people who are already making an impact in their own communities and around the globe.  Filled with visuals including charts, graphs and photographs, her book will address some of the world’s most challenging issues including Poverty, Homelessness, Food Insecurity, Access to Education, Gender Equality, Epidemics, Non-Communicable Diseases, Climate Change, and Endangered Species. “In It's Your World, I try to explain what I think are some of the biggest challenges facing our world today, particularly for young people,” said Chelsea Clinton. “I also explore some of the solutions to those challenges and share stories of inspiring kids and teenagers doing amazing work to help people and our planet have brighter and healthier futures. My hope is that the book will inspire readers to realize that they can start making a difference now, in their own way, for their family, their community, and our world.” “We hope this book will encourage young people to look at the world around them differently and give them a better understanding of the challenges facing our future,” said Don Weisberg, President, Penguin Young Readers. “We are thrilled to partner with Chelsea Clinton on this important publication.” International editions of It's Your World will be published simultaneously in the UK, Ireland, Australia, New Zealand and Canada through Penguin Random House, with foreign language editions to follow.