At Penguin Young Readers Licenses we offer the strongest collection of brands across TV, toy, online, gaming, and film. We celebrate the new and the nerdy, the retro and the reimagined; from pop culture to preschool, we’re building on the best brands. We craft books that reinforce our identity, lead with innovation, and resonate with readers. Our Penguin Young Readers Licenses portfolio offers a book for every reader.

Meet Penguin Young Readers Licenses

Daniel Moreton

Associate Publisher, Penguin Workshop

As Associate Publisher for Penguin Workshop, Daniel oversees Art and Design, Managing Editorial, and Licensing Acquisitions for the group. He collaborates on the development of more than 200 books a year, including Penguin Young Readers Licenses, Mad Libs, Cartoon Network Books, Grosset & Dunlap, and the New York Times Best-Selling series, Who Was? Daniel has spent over twenty-five years in children’s publishing and entertainment products. He has worked for some of the leaders in books and television, including Scholastic, Disney, Nickelodeon, and Simon & Schuster. Daniel loves to work collaboratively to create new and innovative experiences for children.

Lori Burke

Executive Director Licensing Acquisitions & Media, Penguin Young Readers

Lori is directing content acquisitions for Penguin Young Readers Group’s licensed publishing portfolio and the Mad Libs franchise. She also coordinated entertainment expansion for some of Penguin’s bestselling series like Llama Llama and Who Was?, alongside spearheading an in-house IP development program with the Penguin Workshop group. She has worked in a variety of departments since beginning her career in publishing thirteen years ago, including sales, marketing, brand management, production, and editorial divisions.

Partners & Brands



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Live Nation Logo FinalMarvel Logo Final

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